Bilka’s burger partner sent new staff to California

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Northern Europe’s fourth Carl’s Jr. burger restaurant will open at Bilka Skalborg outside Aalborg Wednesday next week.

The Californian fast food chain is together with its sister chain Hardee’s represent Carl’s Jr. the fifth largest chain of quick service restaurants in the United States. It is also known for it’s TV commercials where famous bikini models like Paris Hilton, Kim Kardashian, Kate Upton and the Danish model Nina Agdal eat their burgers.
The opening of the Carl’s Jr. in Denmark is part of the cooperation between Danish Supermarket and CKE Restaurants Holdings, Inc.

To make the customer experience as authenitic as possible, the staff is sent to California for ten weeks of training where the burger chain has originated.

Bilka store manager, Peer Thomassen, is pleased to introduce Carl’s Jr. customers in Aalborg Storsenter.
“Although burger restaurants are usually preferred by younger people, I can easily imagine that both families with children, young and old will appreciate the good service and complete their visit to the shopping centre, he says.