Electronics chains totally beaten by the beaches in July.

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Sales of consumer electronics in Sweden fell sharply in July.
After a rebound during the first half of the year now total sales this year is -4.7 percent down compared to last year.

This is reported by the quick index from Swedish Electronics Industry,
“It was a fabulously good weather in July. Going into town and into stores was perhaps not the first thing you thought of. Beach holidays have probably attracted more”, says Klas Elm, president of the Electronics Industry.
Large televisions, mobile phones and tablets continues to increase year on year though.