Jula to follow up customer loyalty program success with pro-club

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Jula’s customer club, JulaClub, has now reached 2 million members.
“It’s fantastic! 2 million JulaClub members is a proof that we have many dedicated customers. JulaClub is an extremely important key role in our endeavors to always meet the customer in the right way, “says Joachim Frykberg, CEO of Jula AB.

Jula’s customer club started in September 2011. The one million mark was passed in June 2014.
“We are actively recruiting new members and we try hard to give these engaged customers our best offers,” says Joachim Frykberg.

Now also JulaPro is launched, which caters to business customers.
“JulaClub with JulaPro gives us a very strong position in the Swedish market,” says Joachim Frykberg.