Pandora goes online in the USA

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Pandora announces that the Company on 21 April 2015 will launch an e-commerce platform in the US.

”We are encouraged by what we have seen from our online offering in Europe and hope we can continue the positive trend in the US,” says Anders Colding Friis, CEO at Pandora.

With the introduction of a Pandora owned e-store in the US, Pandora offers e-comemrce in eight countries. The e-store will, as is the case with the European eSTOREs, be operated by PFSWeb, a global provider of e-commerce solutions. The US online store will offer Pandora’s full range of products including the Disney collection.

In connection with the launch, Anders Colding Friis, CEO at Pandora, said: “The US is one of the most developed online markets in the world today, and to open our own e-store in the country is an important new step for us. We are encouraged by what we have seen from our online offering in Europe and hope we can continue the positive trend in the US.”

Pandora is currently offering online sales in Austria, France, Germany, Italy, the Netherlands, Poland, the UK and now also in all 50 states in the US as well as Puerto Rico.